Kyle Cooper Presentation

Kyle cooper presentation from Nicolavickery

Film Studios 26/11/12

The aim of this lesson was to be able to indicate how films are produced and distributed. We also needed to research and decide upon the film studio's we would be using to produce and distribute our film Call Me Mr. Teddy.

We began by listing as many film studios as we could:
- Warner Brothers
- Universal
- Columbia Pictures
- Pixar
- Walt Disney
- 20th Century Fox
- Lionsgate
- Spy Glass
- Lakeshore
- Sony
- MGM
- Touchstone
- Paramount
- Happy Madison
- eone
- New line cinema

Main studios operating today:
- 20th Century Fox
- Columbia/Sony
- Paramount
- Universal
- Walt Disney
- Warner Brothers

What is a film studio and what does it do?
A film studio is a company that produces and/or distributes motion pictures.

Keywords:
Niche - A small group of people with a particularly shared interest.
Synergy-The interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the sum of their separate effects - this saves money.

                                                                   Production System                                             

 What does a distributor do?

The distributor company is in charge of getting the film out to audiences, this involves organising for the film to receive an age certificate by regulation bodies, such as the BBFC and MPAA; arranging exhibition outlets globally and DVD/television rights; arranging for prints of the film, marketing and gaining publicity, and the promotion of the film.

Film Studio Research

Film Studio research task on Prezi

Saul Bass Presentation

Foley Sound Fight Sequence

This task involved editing and filming a title sequence, once this stage was completed we muted the sound to add Foley sound; this would emphasis the sound created and form a sense of realism for the audience. This task involved editing and filming a title sequence, once this stage was completed we muted the sound to add Foley sound; this would emphasis the sound created and form a sense of realism for the audience. We began by brainstorming potential ideas, after every ones contributions we narrowed it down and then chose our favourite story. We then used a storyboard to plan and layout our idea; I really like using this technique because it presents our idea in a visual form and gives us accurate information we may need whilst filming. After completing this stage we went onto to filming our sequence and then edited it to form a clear storyline involving a long shot, close up and a point of view. Once completed we proceeded to watching the clip several times to understand what sound we needed, we then went onto creating the Foley sound; we did this by using carrots and celery for the crushing of bones, walnuts for the walking stick, creaky door, light switch, phone beep etc. In order to have our sounds in sync with the movement in the sequence we watched and created the sound at the same pace as on screen; I found this quite difficult at first because it was hard to form the sound at the right time, but after some practise it became easier. Once satisfied with the sound outcomes it was time to involve it in the sequence, we did this on final cut pro which made it simple to sync the sound in the right places. Overall this task helped me understand the importance of Foley sound, to emphasis key points and create a sense of realism. I learnt how to create suitable/believable sounds using everyday objects, and this task will help me when creating my title sequence because I now have the knowledge to form, edit and create an effective outcome involving sound.

Genre 19/11/12

The aim of this lesson was to understand how we recognised genre, we began by watching a film titled 'The Game'; we watched it several times - this allowed us to identify key aspects E.g. Setting, themes etc.
To help me discover the main points I used the technique known as 'STINCS', which I had learnt in my previous lesson. 

Setting - 1960's, big house (country house), birthday party.

Theme - Friendship, Family, Love, Loneliness, Neglect, Identity (Father Figure), Childhood, Age and Physiological.

Iconography - Black clothing of a child may represent he is evil as he pushes another child into a pool, this juxtaposes with another child in white which connotes purity - these suggest a positive and negative tone/ personality.
The child is then left standing on his own as the father walks away - this shows how the father wants to be seen as a loving family; as he stood next to his son for a capturing of a photo. However the family is truly broken underneath.

Narrative - The film is about a man who appears to be depressed with negative thoughts, he is trying to escape from his life because he doesn't know who his true identity is. He then makes a decision which changes his life dramatically, in which the results may not be positive. So does the outcome contain a happy ending? - this sets off an enigma to the audience.

Style -Puzzles falling apart is in sync with the film's name, and may foreshadow how something breaks down in the film; whether it be of a person/character we are yet to know. Old style - E.g. the film reel could represent the characters past, maybe regret?
Orange tone - Represents the ageing of something but could also foreshadow a fire.
Music is calm and elegant, this builds up tension and sets off an enigma, the use of a piano is significant because this intrument is created for only one person which reinforces the theme loneliness and could show he is left to play on his own because his father walked away.

How can we tell 'The Game' is a thriller? 
Colours involve mainly black and white, which is dark.
Lighting is also dark and mysterious.
Hint of sinister - child pushes other child in pool.
Child being left on his own.
Splashing of water over face.
Orange toned.

Sound Design - 5/11/12

The aim of this lesson was to be able to indicate what the three different types of sound design are.

What is sound design?
Sound design is the creation and layering of dialogue, background noise and other sound effects to create a sophisticated and aural enivronment.
What does it involves?

Diegetic Sound: Sound which exists in the world of the film.

Non-digetic: Sound which does not exist in the world of the film.

Incidental sound/ music: Music added to enhance the feeling/ mood of a scene.

Contrapuntal sound/music: Music which doesn't seem to 'fit' the scene.

Sound bridge: Music/ sound effects which create a transition between two scenes.

Dialogue: Characters speaking.

Voice over: Non-digetic - usually the voice of a character- narrator or their thoughts.

Foley: Enhancement of sounds carried out in editing.

Three main styles
Realism: Natural sounds which are realistic to the viewer.
Hyper-realism: Exaggeration of sounds
Unrealism/Surrealism: Sound which wouldn't normally be heard; doesn't 'fit' the scene (unrealistic)

Key Points
Dialogue track: Dialogue recorded separately
Wild track: Audio which is recorded but is not in sync with the footage E.g. Rainforest background noises.
Foley track: The use of additional sound.
Soundtrack: Adding music

Johnny English Reborn Title Sequence

For this task my group had to choose a similar film to our one, in which we would analyse the title sequence. We chose this film because it met many of our expectations for our film and also included one of the actors we will be using to play a similar role to the one presented here.

The title sequence opens with a split screen, one containing a man and the other a computer like system, this represents a sense of organisation because both screens are symmetrical to one another. His deep red clothing can foreshadow blood and violence but this juxtaposes with the style of the clothing as it appears to resemble a traditional Buddhist Chivara (Robe) which resembles a sign of peace. The typeface resembles a keyboard font in which the letters appear as if you are typing them; this technique involves the audience by making them feel a part of the action. The fact the letters are appearing at a fast pace may foreshadow the life of the agent and how everything is always happening so quickly. The font is also presented in capital letters which gives the sense of urgency and importance and the white colour of the font connotes purity but this conflicts with the black background which suggests an evil side – this gives the audience an insight to personality traits we may see throughout the film. We only see the last name of the character which can show he has a hidden identity, this is a key aspect in most action films – this also creates an enigma because you want to find out who this character really is. The photo then breaks away into an image of an earth which may foreshadow how earth breaks the character up, this suggests conflict and defeat. We can clearly understand that this character is on a plane because of the text, this gives the hint of travelling which is another key aspect to the genre, and the futuristic image suggests hi- technology will be featured in the film. The movement of the line can show the travel of the character but the fact the line is red connotes blood and violence which can show how his journeys will not be peaceful.

We then see an image of an explosion with a man in a smart suit walking through it but his face is not shown which conceals his identity, the movement is slow which emphasises the character is undefeatable but this juxtaposes with the other image; the explosion has completely hidden the name which suggests the fire has beaten him. However a silhouette of a gun is then shown among the explosion which foreshadows the agent fighting back, this could also show how he has caused this dramatic event; the faded circular image around the gun reminds me of a dial you would see in a car which suggests speed and action. The orange toned fire is an opposition to the blue earth, this also suggest violence and conflict.

The actors name then slides in, this is at a slant which is evidence of the speed related to this character, the fact there is a bright light reflecting off of the font shows how the actor will be playing the protagonist, because light is seen as a sign of hope.  

He is wearing a smart suit with a bow tie which suggests wealth and pride; it also shows the audience it will be a modern film. And then 8 seconds into the title sequence we get our first glimpse of the agents face, but the quick shot does not reveal who he really is. However it does suggest a comedic side to the film as the character is seen to be blowing the smoke away from his gun; this is often seen as a humorous action and foreshadows the agent winning his battle – which also gives you an insight to the outcome of the film.

The continuous use of split screen gives a slight sense of confusion which could portray the character’s personality which creates a sub-genre to this film: comedy. We then see a shot of the character but he has his back to the audience as a poker chip roles onto the screen, he quickly turns around and shoots it; this suggests gambling will be a part of the film and the fact the chip is seen to be of a larger scale of the character may suggest how gambling may overcome him and be a problem. However he then shoots the chip which shows he will not be beaten by anything, the circular shape suggests how the agent’s life is never ending and the rolling movement resembles how he is always moving. This could also be representation of a car wheel because it reminded me of Casino Royale which involves action iconography; this reference creates another hint of comedy because the protagonist is a well-known actor known for his funny roles. The small red hearts on the chip could also foreshadow romance, but the smaller scale of them shows how it is less important than his work. As the chip is shot, it spinning towards the audience which involves them into the action, it also suggests how he is protecting everyone from bad deeds/harm because he has destroyed a gold poker chip. The gold colour connotes wealth which suggests the character’s class.

A simple outline of a target is then shown which suggests how the character is always aware of the antagonist and is always prepared to take action with accurate outcomes. The use of the image of the agent’s hand holding a gun shows how he is independent and is able to work on his own but produce good outcomes – as the audience we know having five hands is abnormal which symbolises this character isn’t normal and can work as if it was many people working together. This action also reminded me of a five star rating which shows he has outstanding expectations. The fact he is seen next to this image doing some ‘kung fu’ action moves yet again suggests comedy, because these actions are not seen as serious which shows how the violence will not be as serious as we first thought towards the beginning of the sequence. This also suggests the target audience of this film will be children because the agent uses childlike movements to portray his character.

The circular image is then changed to a roulette table which reinforces the gambling aspect of the film; this shows how the gambling will play an important role in the action because the previous image was of a gun. This could also present an antagonist to the character because even though he thought he had previously destroyed it, it came back.

Another character is then shown; it is a silhouette of a woman, this shot appears to be slower than the previous fast paced ones, this emphasises the femininity of the character and the elegance she with holds. The shape of her body is emphasised as she slightly moves which contributes to the male gaze, this could also imply a romance as her hand reaches out, this may foreshadow she is reaching out for the agent; the fact she is shown in front of fire also shows she is undefeatable which presents how she has a similar personality to the agent creating a ‘perfect’ love story throughout the narrative.

A close up of the protagonist is then shown, he is facing forward in the foreground showing he is superior compared to the small scale woman dancing in the background. Her movements emphasise her body shape which yet again shows the target audience to consist of men because of the male gaze. The fact the woman is duplicated three times suggests the agent is irresistible and attracts many people. The protagonist in the foreground shoots one of the names shown, this may give the audience an insight to who may be playing the role of the antagonist, the font is silvery, metallic which shows strength, and the way in which the agent looks at the audience as he is shooting shows another sense of humour; it could also show his confidence in himself because there was no need for him to aim at his target. The slight raise of an eyebrow makes the audience feel more involved as it is like he is in front of you, and shows how you should be impressed with his skills – like you were not expecting the action.

Images of a target then reveal the location of the film which is London, this setting would be accepted by the audience as many action films have been shot there, and it is sync with the title of the film Johnny English.

The split screen then stops and puts the main focus on a taxi travelling at high speeds, the red bus is a typical icon of London and the traffic cones in the back ground could foreshadow this action coming to an unexpected halt!

The music throughout the sequence is of a fast pace and upbeat suggesting a joyful mood but this suddenly pauses when a shot of the protagonist is shown, he has he legs crossed in silence; this refers back to the beginning of the sequence and his Buddhist clothing. This could be an indication of his faith but the setting of a taxi shows how this is not to be taken seriously. As the audience we are facing the character which shows how we will have an involvement in the film, but the fact the driver is not shown suggests a hidden identity and gives the audience an enigma to why the driver is being kept in secrecy when he is a huge part of the action?

Overall I feel this title sequence analysis has expanded my knowledge on action, comedy films because it has presented several ways in which I can present my title sequence to involve my genre and sub-genre.

22/10/12

This lesson consisted of the title sequence 'Se7en', we each got given a question on a micro feature which we had to analyse and complete. I was given "What is the effect of the music throughout the title sequence?"

The opening sequence begins with a loud, explosion like sound; this gave the effect of my heart beaten fast as it put me on edge from the very beginning. I feel this impact of the opening creates a foreshadowing of conflict and violence. The repetitive sieve sound reminded me of a slight metal sound and may express violence, the squeaky door then gave a creepy feeling, as if someone is trying not to be seen - opens the door slowly. A constant scratching sound creates a mysterious setting with an uncomfortable feeling. The music could foreshadow the destructive consequence of the film, and the reparative beat may represent the heartbeat of the character, as it doesn't change pace which gives us an insight to the character's personality- not fazed by anything/ use to the things he is doing.

The repetitive sounds also builds up tension, the audience is waiting for something to happen, it could also represent how the narrative is quite repetitive and the actions never ending E.g. Slicing layers of skin off thumb is shown several times. The sound then begins to slightly increase its pace which could foreshadow something is getting closer; this contributes to the audiences enigma because they are yet to discover what it is. Towards the ending of the sequence the only words spoken are "You’re getting closer to God", these emphasises the seven sins and shows how death may be near.

Overall I feel this lesson contributed to my knowledge of the use of sound and showed how sounds can have a deeper meaning than what’s seen on the surface E.g. Scratch sounds may be a representation of violence.

Analysing the title sequence Splice to discover genre

Colour: The constant use of green connotes organic and nature, at first I felt it looked like a close up of a leaf but then I came to the conclusion the colour was representing a scientific aspect which gave us an insight to the genre.

Camera: The camera moves in a smooth, floaty way; this suggests it is free to move which we later discover it is how the creature in the womb moves.

Music: The use of a piano connotes a peaceful environment but is disturbed by the stringed instruments, this juxtaposition could foreshadow conflict.

Personal Notes: Microbe/ bacteria - disease?
                          Scales - sea creature?
                          Alien - science fiction
                          Circular light - birth.. Connects the start and end of life.

Setting: Where/ when the film is set
Theme: Overall mood and tone, what it is really about E.g. Love, jealousy, voyeurism.
Iconography: Costume, Props, Makeup etc - relevant to genre.
Narrative: What the story is about.
Characters: Who are they? What are they like - Protagonist, Antagonist
Style: Cinematography,Sound,Editing.What the film will look like/feel like throughout the film.

I feel 'STINCS' will be very helpful when analysing title sequences in the future because it breaks down each section i need to look at and identify.

 

The Art Of Film Title Design Throughtout Cinema History

Titles in silent film –I chose this topic because I really like how it involves a technique which is rarely used in today’s film productions. I find it interesting how the titles would not present the narrative or genre through what they say or the typography used. The limit use of colour – black and white also meant the story, emotion and tone were unidentified. I find this interesting because when comparing these designs to modern ones it seems unbelievable that films attracted so many people; but I appreciate this technique was the first of its kind and would have been quite astonishing when the world didn’t have the constant access to films or the creation of coloured screens. I couldn’t imagine how I would feel about a film if the title sequence consisted of a black screen presenting white words, I don’t feel I would be interested because of the lack of knowledge I would have about the film. Modern title sequences are very important as it consists of the genre, themes, some character and personalities etc. and the typography represents so much detail and impact the film may have within itself E.g. Sharp, vivid edges to a letters would represent anger and violence compared to a curved letter which would show elegance and would set a calm mood.

I found the similarities of The Man With The Golden Arm and Monsters Inc titles sequence very interesting because they were created years apart, one in a classical time period and the other in the recent modern times but they both almost mirrored each other in there visual and audio contributions. I really like this idea because it shows how older designs are being used to inspire the title sequences of today. The use of geometric shapes are simple but effective and this is presented through both sequences. The similarities in the audio was shocking because they both present different genres and themes – The Man With The Golden Arm is an American drama which involves a heroin addict and Monsters Inc a fantasy, adventure film created for young children and families, it is fun filled and humorous.

Another part of the movement in film studies included a breakthrough in which typography interacted with metaphorical imagery to create its own world; the designers of this technique included Saul Bass and Pablo   Ferro. I really like this milestone in the film industry because it not only made me appreciate the design of film titles and the imagination needed to create such dynamic imagery, but it also made me feel as if it is more of an art form because it needs creativity and enthusiasm to present these moving images to an audience in which they had to understand the detail and ideas behind the directors/designers intentions. I also appreciated the creations because of limited technology back then compared to the hi- tech tools we have today; I really found it interesting learning that the designer Maurice Binder worked on the 007 gun- barrel sequence which has now become an iconic aspect to the agent and has been seen by millions. – This shows how the simple design is so effective.

I really enjoyed the power of minimalism because in today’s film industry title sequences often involve many imageries and a dramatic typography which is effective but often not simple. It was interesting to see the simple title sequences such as ‘Alien’ (1979) because I found it truly expressive even though it had little detail. I really like the typography used because it creates and enigma to its audience because we want to know why it is presented with that appearance. The limited colour also creates an effective idea because the black and white form conflict between each other which could foreshadow the conflict in the film.

 

Overall I really enjoyed learning about the developments in the film industry because each one I have previously mentioned has created such a large impact on how title sequences are created today; they include all the movements such as typography – which was a huge leap in title sequences because the typography used back then still inspires modern designs. I find it truly amazing to see how quickly the film industry has developed and wonder how much more the industry will move on.

Feedback

The feedback we received for our presentation included positive and negative aspects, I feel this feedback will help us with the future of our film Mr.Teddy because it presented to us our good ideas and the improvements we need to make, whether that be with our themes, casting, budget etc.

The negative feedback included the budget and how it may be to large and ambitious, but  fortunately my group did a wide range of research to form our budget getting figures from films similar to ours, including; Get Smart and Johnny English. We also considered the budget of the actors playing the main roles E.g. Eddie Murphy in which we looked into their average income for each film. Overall we did not feel the need to improve our budget as we felt it was a good estimate, giving all the research we had previously done and the accuracy presented through it.

Another negative feedback was what our film consisted of, people felt it was to predictable and had been done before, however my group was happy with our idea and the narrative as we wanted to follow a traditional story in the genre we had chosen. We understand that we need a selling point and this is within the cast we have chosen; although the cast was another negative point in which people didn't feel it was right to include to main comedians, playing two main roles; they thought it just wouldn't work. But our main idea for selecting these actors was to have a 'dumb and dumber' feel, this would create twice the humorous atmosphere with both characters bringing there own personality, while presenting the characters in which we want them to portray; therefore we did not feel there was a major reason to redevelop our cast list and felt happy with our decisions, we are hoping they will bring double the smiles and laughter.

The negative comment referring to 'too many underlying themes' was gladly appreciated because when looking over our PowerPoint we could understand the point, we felt it would be quite difficult to present all these themes in one film because it would create confusion about the whole atmosphere/tone of our nuclear family film; to improve this aspect we are going to narrow our themes down and limit the ones we represent to create a well structured film in which everyone will enjoy and understand.

The positive feedback was absorbed well as it reinforced our idea's and inspired us to consider improvements, it also gave us confidence in our future film.

Presentation

The presenting of our film was a scary thought, having to explain the idea and getting them to understand it without overcrowding our thoughts and opinions on it appeared quite difficult to begin with. When presenting I was quite nervous but found the whole experience quite exciting because it is going to help the progress within our film and title sequence and made me appreciate the aspects of presenting; because it not only gave me confidence in our idea but also showed us the areas we need to improve on.

 

 

 

 

Saul Bass - The Man With The Golden Arm

The title sequence opens with a simple vertical line, the colours black and white create a sense of conflict which could foreshadow disruption. The colour white connotes purity and innocence and the black evil and death.

The coming together of three lines could represent teamwork or support. However, the fact the lines are of different lengths could show how someone is more superior to others and how equality doesn't exist.

These four lines may foreshadow the sense of conflict and collision, but it could also show the a equality within the film because each line is symmetrical to the other.

The movement of several lines creates a sense of distortion and foreshadows a weak sense of mind; the fact they are randomly moving suggests no control.

The image of a hand is very significant because it is positioned in the centre of the shot, making it the main focus. It also has a larger scale than previous lines which shows it's superior and has a sense of strength. The 'wonky' arm suggests an uncomfortable lifestyle or harm.

 The fact the arm fades out into darkness suggests the arm will eventually end 'something' - this creates an enigma to why the arm is so important.

 Overall I really liked the use of simple shapes and colours to create a underlying meaning, I feel this will help me when creating my title sequence because it has shown how a title sequence doesn't have to be over complicated in order for it to be effective and successful.

Film Presentation

The Avengers (2012) Title Sequence

The title sequence opens with the director’s name, the font is presented in capital letters with a silver, metallic colour; this gives the impression the film will involve big, strong aspects. Half of the typeface is dark and the other light; this represents and foreshadows elements of positive and negative; good and evil. This immediately shows the audience there will be conflict which starts an enigma to future actions.

The opening music is a loud and strong sound which could represent the metal involved throughout the film; it then changes to stringed instruments… violins? This reminded me of running because as the music gets faster it builds tension as if something negative is about to take place.

Steel studs juxtaposes with the earthy coloured leather, this could foreshadow how technology and nature cause conflict against each other. The shot then fades into darkness which may hint how the conflict is over but the outcome wasn’t successful for either side involved in it.

The shot then rotates to an object which appears to look like a seat belt, this shows how safety may be involved in the film; however the rotation shows no matter what precautions are taken the conflict continues to go on and is never ending.

The music begins to get faster which may suggest how we are getting closer, as the audience we are not sure what we are getting closer to, but the hint of strong, metal structures present how we may discover what it is.

A shot of a closed zip represents how something is being kept in, this sets off an enigma to what it may be. Then a shield is shown, the colours involved are red and blue which are again opposing colours, hot and cold which foreshadows more conflict.  The sign is American; military based which shows the use of defence. A shield, also used to block something out shows how something will be forcing its way in; this makes the audience excited and anxious about what it will be. As we look at the shield closer we are able to see scratches all over which suggests it has been used which could show how conflict has previously taken place and how they are not afraid to face it. This close up of the shield also shows the characters even though we do not see them; it gives us an insight to their personality. The blurred shot presents how the fanfare isn’t the main focus which means there may be something bigger and stronger to come.

The black mask connotes evil and death but this is juxtaposed with the white angel wing symbol on it; this suggests how purity will be involved but it may get taken away by evil or how the evil side has a good side but the fact that it is a mask, symbolises how it is hidden/ covered.

The worn material shows how it is old and used which shows how the conflict is always going on and no matter what actions are put in place it never ends. The black snake like texture foreshadows a sly character which could also suggest betrayal. The light reflecting off the texture may represent death because when you die you go into the light or it may foreshadow a sign of hope.

The dark red object is a circular shape which enforces how something never ends; the connotation of red is blood which suggests violence but the fact it is transparent shows how the metal material can distinctly be seen showing how the blood is caused by these creatures.
The slow track out makes the arrow seem more important, it looks big,  which makes it appear superior and involves the audience by making them feel vulnerable, and the sharp, vivid point is violent – it is in the foreground intensifying its shape and affect it can cause. Fast speed down a black weapon also involves another sight of a bright light which may foreshadow death is getting closer. However it could also suggest how hope is getting nearer.
A well-constructed machine is then shown but the shot is out of focus meaning it isn’t giving away too much about this important part in the film, this gives the audience an enigma. The circular light in the centre makes it appear bold and sinister. Lights around it reminded me of a celebrity’s dressing room where they have lights around their reflection, this makes the robot like figure seem highly important, and the eyes are significant because they are lit up and stand out. Then the shot slightly focuses to reveal this robot but quickly changes shot – this keeps the identity hidden.

Camera continues to show another circular light, but this time it appears toy like which may show how innocence may be taken away because the red colour reinforces the connotations of blood. The shot then rotates around the back to show all aspects, revealing of a weapon continues the theme of violence.

Close up of bright eyes reveal how the robot is not as well tarnished as it appeared in the distance, the switch to the robot from the toy reinforces the similarities and differences; and gives a hint of innocence and purity; maybe of a child.
Another star is shown, it is silver, sharp and shiny it is placed on a royal blue material making it appear important; this contrasts with the scratched, damaged yellow – this could hint the outcome of the conflict.
Broken glasses are the first ‘human’ like object we can relate to which reinforces our kind will be involved but the fact the glasses are upside down may foreshadow how their world had been turned around and smashed effect represent the destruction and violence, but could also present an escape, something has broken through. The blurred background puts all the focus onto the glasses. The black object near glasses is unrecognisable but it stood out and made me curious about what it is or what it resembles.
Rusty wire like texture represents how something is wearing out which may foreshadow and end, the engraved pattern may be a secret message or meaning which gives an enigma to the discovery or it could just be diverging lines representing confusion and no control. The purple liquid form looked like a blood splat, but why is it purple? This question also contributes to what we may see in the film.
The bright blue light involves the audience by making them feel as if they are being pulled in, it also represents technology through the sci-fi colours. The fact that light often represents the end of life may foreshadow death.
The camera travels along an unknown weapon which could be a representation of an unknown identity, another weapon is then shown with rotating bullets; this circular rotation movement could show the repetition and continuation of violence and war.
The camera shots of inside the weapons shows the technical side to the equipment and presents the brain capacity you would need to create such advanced machinery, this foreshadows an intelligent character.
The computer screen style shows a large green toned hand, this is an inter-reference of The Hulk a creature known for its violence. However this could also foreshadow a positive and negative personality in the film. The 'file' email shows how this image needs to be shared quickly which may suggest importance . The barbwire may suggest how something is being blocked out and gives a sense of danger, but this juxtaposes with itself because it also looks like smashed glass which shows how something is breaking in. This shot then goes out of focus suggesting it isn't as important as it may appear.
The deep red velvet connotes blood but could also hint a romance because the tone of it suggests passion.
Another gun is then shown but half of it is hidden which shows the audience there will be violence, but to what extent they do not know? However this could also be the foreshadowing of the ending of the film and how the violence stops.

A dark hole is then shown it involves rugged edges, this is an enigma - is it a bullet hole? The revealing of a dim light is then shown, it gets brighter which could suggest something getting closer, although it could also represent death because light is often referred to as death. On the other hand it could also be giving a sign of hope. The graphic match cut from the artificial light to the moon foreshadows there will be conflict with technology and nature. The imagery then fades out into darkness foreshadowing an ending, whether it be a positive or a negative outcome we are yet to know.

Zombie Land

The Zombie land title sequence opens with a low camera angle, it creates a view as if the audience is a part of the action looking up towards the falling man. The shot contains a fence and barbwire which gives a sense of violence and could represent how it has been used to block something or someone. The bright coloured orange costume of the zombie catches the audience’s eyes and even though there is a character falling towards me I am automatically drawn to the zombie in the background – this is because the colour stands out among its darker surroundings. The orange could also foreshadow fire as it is seen as a connotation for the colour. 

The text is red which could symbolise blood and becomes a part of the action as the character falls through it – I feel this involvement of the font creates another character.

The sound opens with similarities to a church bell which reminds me of a graveyard which could foreshadow an end, it then quickly changes to a guitar and drum which is easy to identify as heavy metal in which we relate to being loud and sometimes mental; this may be an insight to the characteristics through the film.

 The shot then changes to be a very gory scene of a man spitting out blood, the slow motion ensures that the audience sees every droplet; setting the genre as horror. The background consists of a blurred road of cars, this shows how the setting is in a normal town and probably not what the audience was expecting e.g. dark, foggy location. The out of focus background puts the main focus on the character but also gives an eerie feeling to the surroundings with the blurred cars giving a sense of mystery.

The shot then dissolves into another gory action, with the slow motion emphasising the fear in the character’s face. The bright pink outfit harmonises with her drink and the crème plant pots, this gives a sense of peace but with the juxtaposition of the blood covered zombie behind the woman, the feeling is of panic and chaos which continues the theme of horror. The next shot is located on a street and even though it involves some sights of blood it seems merely calmer than the previous shots… until we read “THE END IS NEAR” on a bit of cardboard the man is wearing. The long shot is used to show several people; as the audience you are able to see the main action is on the three zombies closing in on the man - this is seen to be slightly humrous when comparing the action to the sign, but on the left in the background we are able to see people running which continues the theme of fear although it also hints there may be conflict between citizens as they are saving themselves.
The use of another dissolve shows the passage through time and location as the long shot involves a car on fire, the huge black cloud of smoke could resemble death of that character. The man in the suit is also dressed in orange to show that the fiery violence isn’t over. We can also see a brief case flying through the air, it looks as if it contains notes of money showing how everyone of all classes are effected by the zombies and no matter how much money you have it is worthless under the destruction of zombies.

It then continues to yet another gory scene, but this time it appears no running is involved, instead it shows police shields blocking the zombies – this is the first shot we see citizens trying to fight back instead of running. The slow motion continues to emphasis the blood travelling everywhere; this could signify the zombie’s destruction spreading through the town.

An unusual setting is then shown, it is of a wedding said to be the happiest day of your life, seen to be in chaos. The flowers in the foreground and a man capturing a photo in the background emphasises the beauty of the day and could be a symbol that the situation will get back to normal. The bride dressed in white appears to have blotches of red on her , the connotations of the colour white suggests purity and heaven but the collision and conflict of red represents anger and hell of the opposing intruder – the zombies. The woman on the left has a shocked expression showing that the actions were unexpected.

The typography/ font continues to be a character throughout the opening title sequence as the shot at 0.43 focuses mainly upon it – it represents the title of the film in capital letters, the shot then creates a sense of 3Dimension as the character smashes through the font and the screen. The shattering effect is unexpected and involves the audience more; I feel it resembles the citizens breaking free from the zombie filled world.

A shot is then shown involving a background of piles of wood which could indicate how the world is falling apart and the zombies are winning. Both characters are wearing blue which shows how they seem so different however they are more similar than they think.

Then another shot involving fire is shown, although this time there is a zombie running in flames, this is an important shot because it shows how the zombies are undefeatable, unstoppable and unbreakable, it also presents the question to the audience; will anything defeat these destructible monsters?
A man presented in a white suit appears to have no blood on him and calm facial expressions is holding a gun – this gives an insight to the hero/ protagonist and the audience hope that everything will be fine.

The last shot shown is of a zombie falling from a high level, this is very similar to the first shot but this time shows how the zombies are the vulnerable characters. The sound ends with another bell sound which could, unlike the first bell symbolise how it is over. When listening to the bell several time it reminded me of a boxing match and how there is a bell at the beginning and end - this is very similar to the title sequence.

Introduction to title sequence

A title sequence is a method which cinematic films and television programmes present their title, key production and cast members – utilizing conceptual visuals and sound.

Why is it important to have a title sequence?

It is important to have a title sequence because it covers several points; introduces the genre, gives the audience an insight on the characters and the cast playing them and gives credit to the writing.

First impressions are everything!
The opening title sequence is that films opportunity to make a good first impression on the viewer. A well-crafted title sequence introduces the audience to the tone and theme of the film as well as the cast and crew.

Codes and Conventions

- Details of cast and crew

- Films title

- Introduction to character/ character type

- Indication of place, historical period

- Information regarding mood and tone

- Introduction to the signature theme tune; a good example of this is the pink panther.

- Information about genre

- Sets up enigmas E.g. questions viewers find interesting/ intriguing

- Introduces pattern and types of editing that will be echoed in the remainder of the film

- Presents mis en scene and cinematography that will be repeated or elaborated upon later in the film